Media & technology communications experts

Platform Views

What media & analysts want from technology companies in the “new normal”

26th May 2020

Last week, IBC joined a list of major event cancellations that already included Mobile World Congress, NAB Show, SXSW and E3. Events and conferences act as the drumbeat of the technology industry’s calendar.…

Platform survey reveals what media and analysts want from technology companies in the “new normal”

26th May 2020

London, 26th May 2020 – Platform Communications, the specialist media and technology marketing consultancy, today revealed what leading technology media and analysts think of communications during the…

Platform statement on the cancellation of NAB Show 2020

11th March 2020

Platform Communications is very sad to hear the news today that NAB Show 2020 has been cancelled due to the Covid-19 outbreak. The Platform team has represented some of the most talked about media and…

Are you getting value out of analyst relations?

10th March 2020

By Paul Davies It’s all too common for companies to not be getting true return on investment from engagement with analysts. They may be spending large sums on reports but not extracting…

International Women’s Day: Creating more successful women

6th March 2020

Gay Bell, Chief Executive of Platform Communications will be joining an International Women’s Day panel organised by Smoke Radio, the University of Westminster’s award-winning student radio station,…

Communications that make a difference

We are the team behind some of the most talked about brands in media & entertainment, consumer tech, enterprise, telco and mobile.

Platform designs and executes custom global communications programs that engage consumer, trade and business audiences wherever they may be.

We use strategic insight to create integrated campaigns that make a difference – building brands and driving sales.

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Platform Tweets

Adopting integrated #digital strategies will be vital when trade shows and conferences resume. 72% of media & analysts said they would cover more from events if content was available online. Find out more here: bit.ly/2XyXJj9 #research #strategy pic.twitter.com/vcrQxAba14

About 2 days ago from Platform Comms's Twitter via Twitter Web App

What do the top media and analysts want from technology companies in the “new normal?” Find out in our latest report: bit.ly/2MvrSKV #PR #research #strategy #comms pic.twitter.com/kcv0xeO2Yu

About 3 days ago from Platform Comms's Twitter via Twitter Web App

Thanks @TheIABM for covering our press release on our New World of Tech Communications report! twitter.com/TheIABM/status…

About 5 days ago from Platform Comms's Twitter via Twitter Web App

Are you engaging with media and analysts in the right way? A huge 94% identified 1-1 briefings as the most useful input in our latest report. Find out more here: bit.ly/2XyXJj9 #research #strategy pic.twitter.com/48jrKjxUby

About 5 days ago from Platform Comms's Twitter via Twitter Web App

Are you delivering the right news? 48% of media & analysts told us that the quality of news has decreased since this time last year. Find out more here: bit.ly/2XyXJj9 #research #strategy pic.twitter.com/J1NFsC5vw1

Last week from Platform Comms's Twitter via Twitter Web App

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Client Case Studies

Bitmovin Case Study

NexGuard Case Study

Paywizard Case Study

We depend on Platform to give us very valuable PR and communications advice. The team is proactive and smart and brings deep TV & media knowledge to the table, which means we can trust their judgment.

Dr. Neale FosterChief Operating Officer & Vice President Global Sales, ACCESS Europe

Platform’s long-term experience in the broadcast market means it has some great industry connections and great relationships with the media. They ensure we meet the right people and say the right things to get our voices heard.

Roberto BigottiAPAC & MEA Regional Sales Manager, ContentWise

Platform handling our UHDTV campaign has enabled us to highlight the truly groundbreaking compression work we do. Having an agency which is so familiar with our business, and which has such a strong network globally is incredibly important to us.

Anne-Louise BuickHead of Portfolio Marketing, Compression Business Line, Ericsson

There was no other choice for me when it came to choosing a PR and comms agency for Genius Digital. Platform is brilliant at understanding how to make a company investable and is now helping me extend the reach of my new business.

Tom WeissCEO, Genius Digital

NexGuard: Over 8 years Platform has helped transform the perception of our brand. Platform has been at our side every step of the way, maximizing the impact of our news and business progress through creative and impactful communications and media placement.

Harrie TholenManaging Director at NexGuard, a Kudelski company

We rely on Platform to help steer our PR and marketing communications in the right direction – using their deep industry knowledge and connections to create content and proof points that resonate with our customers.

Bhavesh VaghelaChief Marketing Officer, Paywizard

It seems so cliché to say that your agency should be an extension of your business – but in Platform’s case, it’s true. The team is a joy to work with: savvy, strategic, connected, and immensely hard-working.

Natasha RobertsonVP Marketing, The QYOU

In just two weeks V-NOVA went from being a ‘never heard of stealth company’ to winning a TV Technology/ New Bay Media NAB Best of Show Award. That success is thanks to our collaboration with Platform. The agency helped us create our messaging, communications strategy and executed a hugely successful launch at a breakneck pace.

Fabio MurraSVP Marketing, V-Nova