ACCESS will be demonstrating how the media and automotive industries can collaborate to deliver the future on In-car infotainment, discussing the road to redefining media and mobility with leading Electric Vehicle manufacturer BYTON and international news channel France 24  

 Tokyo, Japan, 25 March 2019 − ACCESS CO., LTD today announced that it will demonstrate  the latest evolution in In-car infotainment in the In-vehicle Experience theater at NAB Show (#IVE-4, In-Vehicle Experience, North Hall, Las Vegas Convention Center, April 8-11, 2019).

The rise of in-car connectivity is driving a wave of innovation for the media and entertainment industries and transforming the relationship between automakers and the consumer. At NAB Show, ACCESS will showcase how this trend extends to new forms of in-car infotainment services through a series of on-booth demonstrations, as well as a panel discussion in the In-Vehicle Experience (North Hall, Las Vegas Convention Center) on April 8, 2019 at 2:00pm PT.

Entitled ‘Turning the car into a tailored entertainment hub’, the panel discussion will feature ACCESS Europe’s CEO Dr. Neale Foster alongside Evan Stalter, Digital Product Manager at Electric Vehicle manufacturer BYTON; and David Couret, Technical Director at France24.

“EV manufacturers like BYTON are a prime example of how disruptive innovation is transforming the market, which fits perfectly into our vision for an immersive, multimedia future inside the car. I am looking forward to showing how we can bridge the gap between the next generation automotive industry and media producers at NAB Show,” said Dr. Neale Foster, CEO at ACCESS Europe. “The content and automotive companies that will make a success of in-car media will be those that work together to ensure that IVI delivers the experiences that drivers and passengers enjoy and need. It is an honor to join both BYTON and France24 to provide insight into the synergies between both industries at NAB Show.”

BYTON’s next generation IVI system

Throughout NAB Show, ACCESS will also host on-booth demonstrations of its ACCESS Twine^TM for Car solution, which enables carmakers and suppliers to provide advanced content experiences tailor-made for all car passengers, whatever the circumstances of their journey. All demonstrations will be available on booth #IVE-4, IN-Vehicle Experience, North Hall, Las Vegas Convention Center.

ACCESS works with Tier 1s, studios, broadcasters, content rights owners, consultants, the legal profession, licensing and collecting societies, Digital Rights Management (DRM) technology and infrastructure providers to help make the next generation of compelling in-car services a reality. ACCESS provides ACCESS Twine for Car, a unique solution encompassing all connected entertainment options into a user-friendly interface.