NeuLion Platform Selected to Power TigoSports App—A New Mobile second screen Sports Experience for Tigo Bolivia soccer fans
PLAINVIEW, N.Y., April 14, 2015– NeuLion, Inc. (TSX: NLN), a leading technology product and service provider that specializes in the digital video broadcasting, distribution and monetization of live and on-demand content to Internet-enabled devices, and Millicom, the international telecommunications and media company (Stockholmsbörsen: MIC), today announced a new partnership to launch TigoSports App, a new over-the-top sports app video service for smartphone users in Tigo Bolivia, a Millicom subsidiary.
Millicom’s acquisition of exclusive rights to Bolivian premier soccer league, “La Liga”, and making it available through the TigoSports App, deepens its digital lifestyle strategy by engaging Tigo customers with this high-quality video streaming service on the go.
By downloading the new TigoSports App (for Android and iOS), Tigo Bolivia subscribers will be able to access exclusive highlights, live video of Bolivian football matches, and news on-the-go on their smartphones for a true TV Everywhere experience. The app features more than 130 matches across all 12 teams both live and on-demand, the complete league schedule, highlights and video content, scores and updates with the ability to customize notifications and more for real-time access on-the-go. The app itself and the service that enables it is powered by the NeuLion Platform—the end-to-end portfolio of video management, delivery and monetization tools, including HEVC technology to drive 4K video streaming. In 2014 alone, NeuLion delivered more than 50,000 live streamed sporting events to locations around the globe.
“Partnering with NeuLion lets us deliver a best in class sports viewing experience to our subscribers on mobile devices,” said Jorge Rincon, Millicom’s Head of Mobile Digital Services for Latin America. “The full service NeuLion Platform allow us to take our TigoSports TV Channel content to mobile devices and give our consumers seamless, high-quality live and on-demand access to the premier football league in Bolivia. This way our customers can enjoy this great content anytime and anywhere,” he added.
“Mobile viewing continuous to sky rocket, as evidenced by the 87% of viewing on mobile devices during the Univision Deportes World Cup soccer matches,” said Chris Wagner, EVP of NeuLion. “Having access to live sports on-the-go and being able to watch seamlessly across multiple devices is a viewer must today. NeuLion has enabled a state-of-the-art digital experience for more sports leagues, teams and networks than any other provider, and are thrilled to add Millicom to our list of international partners.”
The NeuLion Platform has already been deployed across a vast and rapidly growing number of OTT and TV Everywhere services through partnerships with the biggest brands in the world of live and on-demand sports and entertainment content, including the NFL, NBA, NHL, UFC and others. NeuLion’s new partnership with Millicom gives Latin American soccer fans a new way to connect and interact with their favorite football clubs. NeuLion continues its leadership in the video delivery of premium soccer to audiences worldwide. The TigoSports App launch with Millicom builds on the company’s success with the exclusive Tigo FIFA World Cup App.