The most watched Olympics yet?
By Freddie Weiss
The Tokyo 2020 Olympic Games will finally kick off today. Organisers have been busy…
23rd July 2021/by Hugh FilmanThe Tokyo 2020 Olympic Games will finally kick off today. Organisers have been busy…
Videon appoints Platform as global strategic communications partner
London, 15 July 2021 — Videon, a leader in edge computing for video streaming, has appointed Platform…
15th July 2021/by Platform TeamWhy the Champions League Final marks the culmination of a year of innovation in sports
By James Michael-Holmes
There have been precisely 472 Premier League fixtures since ‘Project Restart’…
28th May 2021/by Hugh FilmanThere have been precisely 472 Premier League fixtures since ‘Project Restart’…
Breaking into the Top 20 in PR Week’s tech rankings
By Gay Bell and David Lawrence
We’re very proud to break into the Top 20, at number 19, in PR Week’s…
4th May 2021/by Gay BellWe’re very proud to break into the Top 20, at number 19, in PR Week’s…
IBC extends Platform partnership to encompass end to end marketing and communications brief
London, 29 April 2021 – IBC, the world's most inspiring content and technology event, has expanded…
29th April 2021/by Platform TeamBuilding trust throughout the sales cycle
By Paul Davies
Tech sales can often be a complex, drawn-out affair, and with good reason. In many…
13th April 2021/by Paul DaviesTech sales can often be a complex, drawn-out affair, and with good reason. In many…
Client News
Hitting the target: The Switch scores with live delivery of the CONCACAF 2021 Gold Cup soccer tournament
Organization relying on The Switch’s first-mile experience and network reach to deliver every match…
14th July 2021/by Hugh FilmanMediaKind recognized as a finalist of two 2021 Microsoft Partner of the Year Awards
FRISCO, TEXAS — July 8, 2021 — MediaKind today announced it has been named a finalist of two 2021…
8th July 2021/by Platform TeamSpinning up a studio: Echelon taps The Switch’s London facility to produce fitness content for global audience
The Switch reconfigures one of its London studios as a full-time fitness suite to produce live and…
1st July 2021/by Platform TeamMediaKind launches MediaKind Engage delivering extraordinary direct-to-consumer fan experiences at scale
MediaKind Engage is a new direct-to-consumer solution for video production, streaming, and…
ETV Bharat Selects Grass Valley for Future-Proof Work from Home Workflows
MONTREAL – June 29, 2021 – ETV Bharat, the comprehensive digital national news platform, has selected…
29th June 2021/by Hugh FilmanServing an Ace: The Switch delivers live HD feeds of the French Open to Tennis Channel’s largest audience yet
State-of-the-art connectivity supported live feeds from 17 courts at Paris’s Stade Roland Garros,…
24th June 2021/by Platform TeamPlatform Reports
5 Steps to Lead Generation in Tech
At Platform, we believe that communications should always deliver tangible business outcomes. It’s…
2nd March 2021/by Afina-AdministrationHow to stand out from the adtech crowd
With many commentators predicting a rocky road ahead for the advertising industry and a tightening of…
6th August 2020/by Platform TeamThe New World of Tech Communications
Events and conferences have always acted as the drumbeat of the technology industry’s calendar, but…
26th May 2020/by Platform Team