SP Telefilm to use Grass Valley Live Production Solutions to Produce the FIFA 2014 World Cup in Brazil for TV Azteca

Providing HD coverage of the Mexican National Team Matches

MONTREAL, June 16, 2014 — São Paulo production company SP Telefilm will provide broadcast services to TV Azteca, one of the largest television network in Mexico, to broadcast the games of the Mexican national team in Brazil during the FIFA 2014 World Cup using live production solutions from Grass Valley, a Belden Brand. SP Telefilm, referred to the project by International Media Services Inc., will use its HD OB van to transmit the games via satellite from Santos in the state of São Paulo and from the cities where the games will take place.

The SP Telefilm mobile unit is equipped with a Grass Valley Kayenne Video Production Center switcher with 48 inputs, nine LDK 4000 Elite single format HD cameras, one LDK 8300 Live 1X/2X/3X Super SloMo camera, three 4-channel K2 Dyno Replay Systems and a Concerto multiformat routing switcher.

“The production equipment from Grass Valley will not only allow us to capture each match, but will provide stunning, captivating and engaging images to the viewers in Mexico,” said João Carlos Serres, general manager, SP Telefilm. “This is especially true with the integration of our three K2 Dyno Replay Systems, which gives us the opportunity to assemble highlight packages and replays that fans in Mexico will expect from World Cup matches.”

This agreement dates back to 2013 when SP Telefilm and TV Azteca first agreed to produce and broadcast the Confederations Cup. The agreement was then expanded to include the draw of the FIFA 2014 World Cup Brazil groups, a program on the host cities of the World Cup and the coverage of the Mexican national team.

“With such an important event as FIFA 2014 World Cup Brazil, we are honored that SP Telefilm has put their trust in Grass Valley live production equipment so that the fans in Mexico can root for their national team,” said Leonel da Luz, vice president sales, Latin America, Grass Valley.

Currently, the Mexican national team has matches scheduled in Fortaleza, Ceará; Natal, Rio Grande do Norte; and Recife, Pernambuco. Broadcast operations and a TV Azteca studio will be located in Botafogo, Rio de Janeiro. In total, almost 60 production professionals from SP Telefilm will work on this coverage, in addition to the TV Azteca staff.

* Disclaimer: Grass Valley is not an official sponsor of the FIFA 2014 World Cup Brazil, nor is it affiliated in any way with FIFA. Information supplied in this media alert does not imply endorsement from FIFA. FIFA World Cup, World Cup Soccer and FIFA 2014 World Cup Brazil are registered trademarks or trademarks of their respective owners.