Gay Bell is Chief Executive of Platform Communications, the marketing and PR consultancy she founded in the early 1990’s. With over 30 years international business experience, all of which have been spent in the technology and media markets, Gay is a well-respected corporate communications and industry expert.
Gay’s passion is based on helping clients – from start-ups, through scale-ups to multi-nationals – to create strong differentiation and stand out communications strategies that drive market leadership. Together with the Platform team, Gay is focused on client relationships that deliver campaigns with tangible results, from clarity of message, through increased presence and share of voice, to building corporate value with M&A success. Her senior consultancy experience has seen her work across Asia, Europe and the US in a number of high-growth, innovative technology sectors including personal computing, gaming, mobile voice and video, satellite communications, digital TV and broadcasting, interactive experiences, streaming video and AR/VR. Clients have included companies such as Arqiva, Bell Atlantic, BT, EDS, Ericsson, Grass Valley, Globecast, NDS, NeXt Computer and TANDBERG Television.
Prior to establishing Platform, Gay was on the European board and Head of Technology PR practice at Fleishman Hillard, the world’s largest PR consultancy. Having trained as a journalist she started her PR career in-house for Philips Electronics, based in the Netherlands.
Gay is a Sprockit Thought Leader and sits on the advisory board of Rise: A group for women in broadcast.