Platform Communications - Media and technology communications experts - Client - V-Nova

Thaicom selects V-Nova PERSEUS to showcase UHD premium sports over satellite

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  • V-Nova PERSEUS to enable low latency UHDp50 sports distribution over satellite
  • Allows operators to maximise bandwidth usage to deliver new premium services
  • Partnership to be demonstrated at “4K/8K TV Broadcasting and Production Equipment” workshop at Century Park hotel in Bangkok on February 28

London, February 28, 2017 – Thaicom PLC., a Leading Asian Satellite Operator, and V-Nova Ltd., a leading provider of video compression solutions, today announced that they will show UHD distribution of premium sports over satellite at a breakthrough low data rate to enable operators to offer cost effective premium live sports services in Ultra HD. The solution will be part of a workshop on “4K/8K TV broadcasting and production equipment” organised by Office of The National Broadcasting and Telecommunications Commission (NBTC), Thailand and Ministry of Internal Affairs and Communications (MIC), Japan, on February 28 at Century Park Hotel in Bangkok, Thailand.

The demonstration showcases V-Nova PERSEUS™ video decoded on a COTS computer to display the quality of UHDp50 footage of football content delivered within the tight constraints of satellite bandwidth. This is also a step towards an integrated workflow for UHD content transiting over the Thaicom satellite infrastructure in order to offer the best quality content in real-time to consumers, regardless of their location.

Teerayuth Boonchote, acting CTO at Thaicom, explained: “Premium sports remains the most valuable asset for operators worldwide. Yet, very few have been able to offer Ultra HD live sports at practical bitrates, while fans’ demand for it rises. Working with V-Nova enables us to deliver UHD feeds at low bitrates without compromising on quality of experience or latency, making UHD a reality for subscribers to any of our customers.”

V-Nova PERSEUS™ is a video processing technology that addresses today’s video delivery challenges. PERSEUS software closes the capacity gap for quality delivery to connected devices over existing networks. It redraws the traditional quality-bitrate curve, enabling operators and service providers to provide high quality video within their bandwidth constraints.

Guido Meardi, V-Nova CEO and Co-Founder, said: “We had already shown that V-Nova PERSEUS was perfectly suited for contribution of visually lossless and low latency live feeds during UEFA Euro 2016, and we are now enabling the same quality of experience for distribution to the home. By closing the UHD live sports loop, we are enabling the TV & Media industry to tackle one of its main challenges with a simple add-on that runs on off-the-shelf hardware. We are confident this provides the impetus the industry needs to develop new premium live services, and we are pleased to see that V-Nova PERSEUS is at the centre of this new development.”

About V-Nova

V-Nova is a London-headquartered software company providing advanced signal compression technology and software solutions to address the dramatic growth in global network traffic. V-Nova is at the heart of digitalisation, serving multiple industry segments, including TV & Media where it provides solutions spanning the entire media delivery chain, from UHD/4K contribution to distribution, to connected devices and set-top-boxes.
V-Nova’s award-winning PERSEUS™ technology closes the gap between evolving capacity needs and limitations associated with legacy compression technologies to process data and video in new ways. This means that data can be transported, stored and secured, faster and more cost-effectively, without the need for network upgrades. V-Nova is driving a new era in TV & Media with ground-breaking software solutions that shift the bitrate-quality curve to enable UHD at HD bitrates, HD at SD bitrates, and SD video at sub-audio bitrates.

V-Nova is empowering a growing number of customers and partners to differentiate their products, increase market reach, and provide new services, all within currently available bandwidth and infrastructure.

For more information please visit www.v-nova.com

For more information contact:

V-Nova Ltd.
One Sheldon Square
London W2 6TT, UK.

press@v-nova.com

+44 (20) 7046 6270