- V-Nova PERSEUS performance enables Sky in Italy to reduce HD bitrate of IP service from 8 Mbps to 4 Mbps
- The solution is deployed through software-only upgrade of Harmonic encoders and Sky population of set-top boxes in Italy
- Sky in Italy leads broadcast innovation by integrating new V-Nova PERSEUS compression technology into a fully deployed ecosystem
London, 19 April 2016 – V-Nova Ltd., a leading provider of video compression solutions, today announced the deployment of its innovative V-Nova PERSEUS™ video compression on Sky’s IPTV platform in Italy. The move will enable Sky in Italy to expand significantly the reach of its full HD offering over the existing IP infrastructure.
V-Nova’s award-winning video compression solution is being deployed as a software-only update, following integration of the V-Nova PERSEUS SDK with Harmonic’s ViBE VS7000 video encoders and the installed base of Sky set-top boxes in Italy.
Massimo Bertolotti, Head of Innovation & Engineering, Sky in Italy commented: “We upgraded our headend and set-top boxes with V-Nova PERSEUS compression to bring the average HD bitrate down from 8Mbps to 4Mbps. By halving the bandwidth requirement, V-Nova PERSEUS enables us to enhance the viewing experience for our customers and meet our IPTV business objectives much more quickly. We are thrilled with the outcome of this challenging project and hope to set an example for what is possible to achieve on deployed infrastructures through the use of new innovative technologies.”
“We have been working with Sky in Italy for a long time and I am thrilled to follow the successful deployment on their contribution network with this IPTV platform upgrade. Consumers want the same Quality of Service (QoS) whatever the platform and we are proud to be able to help Sky in Italy expand massively the reach of their service while maintaining the picture quality they are recognized for. Importantly, we were able to achieve this on an infrastructure that had been already deployed without changing the existing workflows,” added Guido Meardi, V-Nova CEO & Co-Founder.
V-Nova PERSEUS™ is a video processing technology that addresses today’s video delivery challenges, closing the capacity gap for quality delivery to connected devices over existing networks. V-Nova PERSEUS redraws the traditional quality-bitrate curve, enabling operators and service providers to provide high quality video (both linear and non-linear) within their bandwidth constraints. V-Nova PERSEUS technology is available as a software development kit (SDK) for integration into third party encoders and video players.
“This deployment is the coronation of the work we have done with Sky in Italy and our many industry partners such as Harmonic. We are delighted of the results we have achieved together, when many told us it was simply not possible. Sky’s IPTV platform is testament to the value of industry collaboration and the perfect example of why the market needs the step-change that V-Nova PERSEUS delivers,” concluded Eric Achtmann, Executive Chairman and Co-Founder of V-Nova.
V-Nova is a London-headquartered software company providing advanced signal compression technology and software solutions to address the dramatic growth in global network traffic. V-Nova is at the heart of digitalisation, serving multiple industry segments, including TV & Media where it provides solutions spanning the entire media delivery chain, from UHD/4K contribution to distribution, to connected devices and set-top-boxes.
V-Nova’s award-winning PERSEUS™ technology closes the gap between evolving capacity needs and limitations associated with legacy compression technologies to process data and video in new ways. This means that data can be transported, stored and secured, faster and more cost-effectively, without the need for network upgrades. V-Nova is driving a new era in TV & Media with ground-breaking software solutions that shift the bitrate-quality curve to enable UHD at HD bitrates, HD at SD bitrates, and SD video at sub-audio bitrates.
V-Nova is empowering a growing number of customers and partners to differentiate their products, increase market reach, and provide new services, all within currently available bandwidth and infrastructure.
For more information please visit www.v-nova.com
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