Vionlabs appoints Platform Communications as global agency
London, 3 September 2019 – Vionlabs, a Stockholm-based media technology company that has developed a sophisticated AI-based content discovery platform, has appointed Platform Communications to increase global awareness of its brand.
Vionlabs uses highly innovative AI to combine multi-layered deep content analysis and the consumers’ watch-history to create the media and entertainment industry’s most advanced content discovery platform. It reduces the amount of time consumers spend searching for content so they can quickly dive into relevant programming, including films and TV shows they know and love as well as hidden gems.
Platform Communications will design and execute a communications program, which includes content creation, media relations, influencer engagement and event support. The team will be led by Platform’s Board Director David Bramley.
Marcus Bergström, CEO, Vionlabs said: “We are ready to introduce the world to our game changing content discovery platform, and we knew we needed a communications partner who believes in our vision and also has an in-depth understanding of the industry we operate in. Platform exceeds our requirements due to its talented team who have worked with some of the most exciting brands in media and entertainment technology. I am looking forward to working with them and telling the Vionlabs story to a global audience.”
David Bramley, Director at Platform Communications, said: “Viewers are currently spending 25% or more of screen-time trying to find something to watch. Solving this should be a top-priority for all video operators as consumers will simply move away from services that let it continue. I’m confident that Vionlabs has the answer and we are excited to be working with them to ensure that the industry knows that this critical issue is now solvable.”
Vionlabs will debut its content discovery platform at IBC Show (Amsterdam, The Netherlands; 13 – 17 September 2019) on the 24i Media stand 14.G04. Vionlabs joins the extensive group of highly innovative media technology and service companies being represented by Platform Communications at the show. The full list can be viewed here.
Vionlabs was founded to solve the issue of on-line video viewers spending 25% or more of screen time looking for something they want to watch. It does this through the development of a highly innovative AI, that combines multi-layered deep content analysis and the consumers watch-history to provide the industry’s most advanced content discovery platform. This platform is designed for linear TV, catch-up, streaming, all flavours of VoD and is made available to video operators through a cloud-based SaaS model. To find out more about how Vionlabs is revolutionizing content discovery, please visit: www.vionlabs.com