London, 6th April, 2022 – Platform Communications has been appointed by NEC Corporation as global PR and communications partner for its 5G business. Platform’s role will include strategic communications planning, messaging, analyst relations, content creation and media relations. The appointment is a key step in NEC’s plans to address the global market as a leader in Open RAN 5G and beyond.
NEC provides an end-to-end Open RAN 5G solution that includes RAN, Transport, Core, Operations and Business Automation and Systems Integration – collectively branded NEC Open Networks. Using its own cutting-edge solutions and best-in-class products from leading industry partners, NEC has multiple 5G deployments around the world. The company believes its advocacy and support for the Open RAN initiative, and commitment to openness, are the keys to providing mobile network operators with flexible deployment options, faster innovation and the opportunity to avoid vendor lock-in.
“Platform demonstrated a deep understanding of the market landscape, trends around 5G and the communications opportunities we can tap into. We have ambitious growth plans, and this is a strategic appointment with an agency that we believe can help us communicate our leadership potential to the market. The Platform team has extensive experience working with mobile and telco brands and a strong track record working in true partnership with its clients to deliver results,” said David Cohen, Head of Marketing, 5G Solutions, NEC.
“NEC isn’t just another 5G company. For Platform, this is an opportunity to work with a brand that can shake up an industry. NEC already leads innovation in the equipment and solutions that underpin 5G networks. We’re looking forward to delivering a program that will help it build market presence and secure more tier one operator business,” said David Lawrence, Managing Director, Platform Communications.