London, 5th December 2022 – Platform Communications, the agency behind some of the most talked about brands in media and technology, has appointed Katie Crosta to the newly-created role of Head of Arts, Culture and Entertainment. In her new role, Katie will work with clients that are leading the next wave in arts and immersive experiences and making culture more accessible to all.
Crosta has over 15 years’ experience leading UK and international campaigns for clients at the forefront of the culture, entertainment and design industries, including Sony Pictures Entertainment, ITV Studios, Lionsgate, Sony Television Network and EOne. She was formerly Account Director at PR agency Red Setter and at entertainment industry specialists DnA PR, where she led campaigns for Breaking Bad, The Amazing Spiderman and Ghostbusters.
Gay Bell, Chief Executive at Platform Communications, says “Katie joining us as Head of Arts, Culture and Entertainment means we can combine Platform’s expertise in media and technology with her impressive experience in arts, design and television PR to provide a differentiated communications service that meets the needs of arts organisations, content creators and technology innovators. I am really looking forward to working with Katie and exploring the possibilities of our combined worlds.”
David Lawrence, Managing Director at Platform Communications, says “Katie is a strategic hire targeting a space where we see lots of opportunity. Technology is driving massive change everywhere you look in arts, culture and entertainment – from TV producers working with AI, to music artists using new platforms to connect direct to fans, to exhibition experiences transformed by the power of augmented reality.”