Technology companies that don’t take analyst relations (AR) seriously are missing out on influencing the strategies and purchasing decisions of their customers and partners.
Can you afford not to invest in building better relationships with analysts when they are speaking to your customers every day?
We asked a cross-section of top analysts from Ampere Analysis, Caretta Research, IDC, Omdia, and more for their insight on the key trends that are shaping their engagement with technology companies. We also talked about the common mistakes that companies can make when reaching out to them. Read the ‘Why dynamic analyst relations is pivotal to business success’ report to find out more about:
- Why AR is more important than ever
- How to get the most out of AR
- Typical AR activities and the value they create